Costa Sunglasses, a major supplier of eyewear to anglers across the world, is celebrating its 35th anniversary by hosting clean-up operations on 35 beaches across the US. “We were born on the water, so it makes sense for us to celebrate this milestone protecting what we love,” said Holly Rush, Costa CEO. “Since 1983, Costa […]
Tag: Mar
New man to lead Costa’s marketing effort
Costa Del Mar, the manufacturer of fishing sunglasses, has appointed T.J. McMeniman as its new Vice President of Marketing. He has joined the Florida-based company from Bauer Hockey, where he led global marketing for eight years, and will spearhead Costa’s strategic international brand initiatives across channels and categories, including sunglasses and apparel. “T.J. […]
Costa and IGFA create international disaster rescue fund
In the aftermath of Hurricane Irma, which devastated parts of Florida, and other natural disasters, two of the best known names in fishing have teamed up to create an international rescue fund to speed the recovery of stricken angling communities. Costa Sunglasses and the International Game Fish Association (IGFA) have announced the creation of the […]
Cheeky InstaBass Classic
Cheeky is excited to announce the first annual Cheeky InstaBass Classic, a catch-and-release, photo-entry tournament for smallmouth bass. The first tournament of its kind, the Cheeky InstaBass Classic will be hosted exclusively on Instagram, and is open to anglers all over the world. There will be thousands of dollars in fishing prizes up for […]
Costa’s Motu sunglasses built for adventure
Along the Anaa Atoll in French Polynesia, the coral rubble collects to form tiny islets, or motus, as they’re more commonly known. These tiny islands are the perfect place to relax the day away surrounded by nothing but paradise. Costa drew its inspiration for its new sunglass style, Motu, from the beautiful, resilient French Polynesian […]
Costa del Mar names new CEO
Holly Rush has been named as CEO of Costa following the retirement of Chas MacDonald. US fishing sunglasses manufacturer, Costa Del Mar, has named Holly Rush as its new CEO following the retirement of Chas MacDonald. Rush has enjoyed a 25-year career in the luxury, beauty and consumer goods market, where she has held key […]