Mayfly Outdoors, the award-winning manufacturer of high-performance fly-fishing products and parent company of Abel Reels, Ross Reels, and Airflo, announced in early August the naming of industry leader, Jeff Wagner, to the role of President and CEO. Wagner, formerly of VF Corporation at brands Smartwool and Icebreaker, is a graduate of Colorado State University […]
Tag: Mayfly Outdoors
Fly fishing brands owner is making its home a better place to live
Restoration work on a waterway in the US is underway following the donation of the land around it by one of the country’s premier fly fishing companies. Mayfly Outdoors, the owner of the Abel, Ross Reels and Airflo brands, donated 42 acres of land around the Uncompahgre River which runs through the city of Montrose, […]
Mayfly Outdoors promotes Baker to President and CEO
Mayfly Outdoors, the parent company of Abel Reels, Ross Reels and Airflo, has promoted Craig Baker to President and CEO. SGB Update reports that Baker, Mayfly’s VP of Business Development since 2015, will assume the role effective immediately. Prior to Mayfly, Baker was the Category Manager of Polaris Industries’ RZR Accessories business. During his graduate […]
Mayfly Outdoors acquires Airflo Fishing
Award-winning U.S.-based Mayfly Outdoors, owner of the Ross and Abel fly reel brands, has acquired the international fly line manufacturer, Airflo Fishing. Based in the UK, Airflo is a leader in fly line technology, including industry standard loops and tungsten line materials. “Working with like-minded people who are dedicated to the industry bodes well for […]