{"id":10850,"date":"2018-07-31T19:00:20","date_gmt":"2018-07-31T17:00:20","guid":{"rendered":"http:\/\/flyfishing-blog.com\/flyfishing-blog.com\/?p=10850"},"modified":"2018-07-25T15:38:35","modified_gmt":"2018-07-25T13:38:35","slug":"selling-flies-is-a-natural-fit-says-rio-products","status":"publish","type":"post","link":"https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/2018\/07\/31\/selling-flies-is-a-natural-fit-says-rio-products\/","title":{"rendered":"Selling flies is a \u2018natural fit\u2019 says RIO Products"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10853 size-full\" src=\"http:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2425.jpg\" alt=\"Selling flies is a \u2018natural fit\u2019 says RIO Products\" width=\"800\" height=\"537\" srcset=\"https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2425.jpg 800w, https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2425-300x201.jpg 300w, https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2425-768x516.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><strong>RIO Products\u2019 decision to sell flies is seen as a \u2018natural fit\u2019 by the multi award-winning fly line manufacturer. The move into a new category by the Far Bank Enterprises brand is considered a fundamental shift by the fly fishing market, but RIO insists it is in line with its brand promise to \u2018make the connection\u2019.<\/strong><\/p>\n<p>Speaking about the July launch, Far Bank Enterprises President and CEO Larry Barrett, said: \u201cRIO is known for numerous products anglers can count on, so adding high quality, competitively-priced flies is a natural fit.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_10851\" aria-describedby=\"caption-attachment-10851\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10851 size-medium\" src=\"http:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/Barrett-300x228.jpg\" alt=\"Far Bank Enterprises President and CEO, Larry Barrett, has described RIO Products\u2019 move into fly sales as a \u2018natural fit\u2019.\" width=\"300\" height=\"228\" srcset=\"https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/Barrett-300x228.jpg 300w, https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/Barrett.jpg 576w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-10851\" class=\"wp-caption-text\"><strong>Far Bank Enterprises President and CEO, Larry Barrett, has described RIO Products\u2019 move into fly sales as a \u2018natural fit\u2019.<\/strong><\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>\u201cWe are committed to utilising our resources to ensure high inventory availability to our specialty retail partners in a new product category that integrates into our current pricing and shipping programmes.\u201d RIO is working closely with anglers, territory representatives and brand ambassadors to identify, design and select key, hand-tied patterns being made available through the \u2018most competitive pricing structure in the category\u2019. It is the most compelling new opportunity for Rio dealers and anglers everywhere, adds the company.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_10854\" aria-describedby=\"caption-attachment-10854\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10854 size-full\" src=\"http:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2426.jpg\" alt=\"RIO flies for freshwater, saltwater, steelhead and salmon are available for purchase from specialty fly shops with immediate effect.\" width=\"800\" height=\"517\" srcset=\"https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2426.jpg 800w, https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2426-300x194.jpg 300w, https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/wp-content\/uploads\/2018\/07\/RIO-IMG_2426-768x496.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-10854\" class=\"wp-caption-text\"><strong>RIO flies for freshwater, saltwater, steelhead and salmon are available for purchase from specialty fly shops with immediate effect.<\/strong><\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Source: <a href=\"http:\/\/www.angling-international.com\" target=\"_blank\" rel=\"noopener\">www.angling-international.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RIO Products\u2019 decision to sell flies is seen as a \u2018natural fit\u2019 by the multi award-winning fly line manufacturer. The move into a new category by the Far Bank Enterprises brand is considered a fundamental shift by the fly fishing market, but RIO insists it is in line with its brand promise to \u2018make the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_exactmetrics_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[42,2],"tags":[106,226,423,2992],"class_list":["post-10850","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-product-news","tag-flies","tag-products","tag-rio","tag-selling"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"RIO Products\u2019 decision to sell flies is seen as a \u2018natural fit\u2019 by the multi award-winning fly line manufacturer. 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