{"id":4053,"date":"2016-12-10T07:30:17","date_gmt":"2016-12-10T06:30:17","guid":{"rendered":"http:\/\/flyfishing-blog.com\/flyfishing-blog.com\/?p=4053"},"modified":"2016-12-08T14:05:51","modified_gmt":"2016-12-08T13:05:51","slug":"patagonia-donates-10-million-to-environmental-groups","status":"publish","type":"post","link":"https:\/\/flyfishing-blog.com\/flyfishing-blog.com\/2016\/12\/10\/patagonia-donates-10-million-to-environmental-groups\/","title":{"rendered":"Patagonia donates $10 million to environmental groups"},"content":{"rendered":"

Patagonia posted $10 million in sales on Black Friday and donated all of it to environmental non-profit organisations.<\/strong><\/p>\n

The outdoor apparel brand had promised to do so heading into the busy holiday shopping week and reported that the single-day sales were record breaking. \u201cWe expected to reach $2 million in sales \u2014 we beat that expectation five times over,\u201d said Patagonia President and CEO Rose Marcario. \u201cThe enormous love our customers showed to the planet on Black Friday enables us to give every penny to hundreds of grassroots environmental organisations working around the world.\u201d<\/p>\n

\"Patagonia
Patagonia President and CEO Rose Marcario expected Black Friday sales of $2 million.<\/strong><\/figcaption><\/figure>\n

 <\/p>\n

Marcario said that along with many loyal customers, the initiative attracted thousands who have never purchased anything from Patagonia before. \u201cWe\u2019re encouraged to see the great interest from so many in making buying decisions that align with strong environmental values \u2014 and taking steps to get more directly involved as well,\u201d she said.<\/p>\n

Source: www.angling-international.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Patagonia posted $10 million in sales on Black Friday and donated all of it to environmental non-profit organisations. The outdoor apparel brand had promised to do so heading into the busy holiday shopping week and reported that the single-day sales were record breaking. \u201cWe expected to reach $2 million in sales \u2014 we beat that […]<\/p>\n","protected":false},"author":1,"featured_media":4054,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_exactmetrics_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[42],"tags":[1257,1363,1362,756,863],"class_list":["post-4053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-black","tag-donation","tag-friday","tag-patagonia","tag-sales"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t