From Key West to the Seychelles, performance fishing isn’t just about the perfect catch. It’s also about preserving fragile underwater ecosystems for future generations to fish.

About Columbia Sportswear:
Born and raised in Portland, Oregon, Columbia Sportswear Company has been making gear so that Pacific Northwesterners can enjoy the outdoors for more than 70 years. At the helm for over 40 years has been our Chairman, Gert Boyle. Her Tough Mother persona has grown Columbia into the global sportswear company that it is today—still based in Portland, still making no-nonsense apparel and footwear to keep you WARM, DRY, COOL and PROTECTED no matter what. Our unique Pacific Northwest heritage and Boyle family irreverence is what sets us apart from the competition.