Greys Tital Fly Reel Takes Top ICAST Honor
Amid tough competition the Greys Tital Reel captures prestigious Best Fly Fishing Award at ICAST 2021
Already highly regarded by European anglers, Greys fly fishing made a huge splash this week at ICAST 2021 when the innovative Tital Reel won the top award for Best Fly Fishing Reel in the event’s New Product Showcase, as voted on by an international collection of fishing media and retailers.
“Winning an ICAST Award validates the hard work, planning, research and development that goes into creating a great fly reel,” said Jim Murphy, Director of Fly Fishing for Greys. “The Greys brand has been an exciting brand in the hands of European anglers for years and it’s exhilarating to introduce such an innovative brand to the American audience.”
The Tital reel, which is the flagship reel for the Greys brand, is a high-performance reel with a sleek industrial design and a sealed disc drag making it as at home on the river as it is on the front of a flats boat. The reel will be available in September of 2021.
The Tital reel is made of high-quality barstock, machine-finished construction. It has a sealed carbon disc drag system and a modern, large arbor industrial design. It comes with a reel pouch and spare spools are available. The Tital reel has an MSRP that starts at $225.95.
To learn more about the Greys Tital Reel and other new products from Greys, please visit https://www.purefishing.com/pages/grey.
Plano Picks Up Two Best-in-Category Awards at ICAST 2021
New EDGE Micro Fly Box and Atlas Tackle Pack take top honors in their respective categories.
Iconic fishing brand Plano claimed two awards for new products in the New Product Showcase at ICAST 2021, with the EDGE Micro Fly Box and Atlas Tackle Pack winning awards for Best Fly Fishing Accessory and Best Tackle Management, respectively, as voted on by an international collection of fishing media and retailers.
“It’s a huge honor for Plano to win two awards in such a competitive field and we are proud of the effort of our research and design teams to produce two products that resonate so well with anglers from all over the world,” said Plano Brand Director Charlie Davis. “Both the EDGE Micro Fly Box and the Atlas Tackle Pack offer new and convenient features that anglers have come to expect from Plano.”
The EDGE Micro Fly Box combines water-tight insulation, rust prevention and superior organization into a pocket-sized package. The EDGE Micro Fly offers three different layers of fly storage with soft pads in the top two levels for tiny jigs or flies and Plano’s patent-pending magnetic Dropzone base on the bottom for nymphs and extra-small flies. A WaterWick divider with a rechargeable, moisture-wicking packet will dry wet flies while the Dri-Loc O-ring seals the box for maximum waterproofing when closed. Add in Plano’s Rustrictor technology that prevents rust and corrosion, the DuraView crystal-clear polycarbonate lid and Plano’s EZ Label system, the EDGE Micro Fly Box is a must have for fly anglers.
The Atlas Tackle Pack takes durable and functional tackle storage to new extremes with the strength of a hard-sided tackle box and the lightweight portability of soft-sided tackle bag. The Atlas Series raises the bar for tackle storage. The strong, skid-resistant, waterproof HDPE base and durable EVA panels as well as Plano’s Dropzone magnetic storage on top makes it easy for this pack to handle all the elements. A bungee cord rod holder, tool holders and water-resistant cell phone storage keep other essential gear close to the angler. Functionality, ample storage space and style pushed the Atlas Tackle Pack past the others.
To learn more about Frabill products please visit www.planomolding.com.
Frabill Wins Two Best-in-Category Awards at ICAST 2021
Frabill’s Ultralight Conservation Net and Universal Bait Station recognized by voters at New Product Showcase
Frabill’s new Ultralight Conservation Net and Universal Bait Station took home awards for Best Boating Accessory and Best Cooler and Bait/Storage, respectively, in the ICAST 2021 New Product Showcase. The awards, voted on by an international collection of fishing media and retailers, highlight the best new products on display at ICAST.
“Frabill built its brand on giving hardcore anglers the equipment they need to enhance their day on the water and the ice, and the Ultralight Conservation Net and Universal Bait Station are excellent examples of the company’s commitment to innovation,” said Frabill Director of Brand Charlie Davis. “It’s an honor for our team to be recognized for these products and we look forward to bringing these products to consumers so they, too, can see why these products were so deserving of these awards.”
The Ultralight Conservation Net, with its low-resistance net and handle, combines features anglers love and expect from the Conservation Series. The Ultralight Net boasts a number of innovations that protect the fish, like a knotless, dipped, micro-mesh netting and a flat, linear bottom that reduces fish rolling while supporting the entire weight of the fish. Additionally, MeshGuard hoops allow the fish to slide quickly into the net while providing long-lasting protection.
New features benefitting the angler also contributed to the award, like a rubberized coating on the mesh that prevents frustrating and time-consuming hook entanglement issues. With a sliding 48-inch ultralight carbon-fiber slide handle, an updated and stronger Pow’R Loc yoke and a molded rubber grip for convenient stow-away and secure handling, it’s easy to see why the Ultralight Conservation Net was the favorite boating accessory amongst media.
To learn more about Frabill products please visit www.frabill.com.
About Pure Fishing
Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Fenwick®, Fin-Nor®, Frabill®, Greys®, Hardy®, Hodgman®, Johnson®, JRC®, Mitchell®, Penn®, Pflueger®, Plano®, Sebile®, Shakespeare®, SpiderWire®, Stren®, Ugly Stik®, and Van Staal®.
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